What Are PR Backlinks? Overview & How To Get From Journalists
Almost every website owner and/or digital marketer is on the lookout for high-quality backlinks for search engine optimization (SEO). Enter press release (PR) backlinks. These links are the holy grail in the SEO realm that almost every site owner or digital marketer hopes to land. Think, authoritative sites like BBC, Business Insider, Forbes, and others. […]
Technical SEO Audits: The Key to Website Maintenance
You can believe “SEO is dead” all you want… The rest of us are still out here building web assets that rely on organic search as a core source of traffic. Regular technical SEO audits are a core reason why these websites continue to rank well in Google. Especially when compared with other websites that […]
Foundation Links: What Are They And How Can They Help Your SEO?
When it comes to building links to climb up the SEO ladder, establish authority, and boost your traffic, a term that comes up often is foundation links. Now, there are many different types of links you can build. Whether they’re from guest posts, niche edits, or content partnerships. But in this guide, we’ll be focusing […]
What Are Featured Snippets? Conquering ‘Position 0’ On Google
Ranking number one in Google’s search results is the epitome of SEO success. Right? Except this isn’t the case anymore. The power of the much-coveted #1 spot on Google’s search results is fast being diluted by Google’s featured snippets. Since their introduction in 2014, featured snippets have changed SEO and content writing by transforming how […]
Link Metrics Overview: 5 Metrics To Improve Your Linkbuilding
Link building is simple, right? You can just get backlinks from any external website and improve your SEO today. Wrong! If you want to get the most out of your link-building tactics, you should be tracking and analyzing your link metrics first. Link metrics help you judge the value of a potential backlink so that […]
Guest Blogging For Link Building: How To Find SEO Opportunities
If you visit any blog online, chances are, you’ll come across articles written by people not affiliated with that blog. Those are called guest posts, which are ideal for link building. Guest blogging is one of the most effective link-building techniques. This strategy is usually a part of a search engine optimization (SEO) campaign that […]
The Impact Of AI On SEO: What You Need To Know
You don’t need to be an SEO expert to know AI is everywhere these days. According to Narrative Science, 80% of business and tech industries believe AI will help increase productivity in the workplace. As of now, it’s already one of the biggest SEO trends in 2023. With some obvious use cases having to do […]
The Importance And Impact Of Keyword Research On SEO Results
The success of your content and SEO results depends directly on your keyword research. So, if you’re wondering whether or not keyword research is actually that important – the answer is yes, very. This process involves searching for relevant SEO keywords and terms your target users might be searching for on search engines. Regardless if […]
4 Proven Ways You Can Use HARO To Promote Your Business
HARO, or Help A Reporter Out is a great way to connect with journalists looking for expertise to include in their content. Essentially, they’re looking for certain insights from experts to include in their content and that’s where you come in. You: Provide expertise or your insights on a topic, depending on their query. They: […]
Leadership in the Digital Age: From A Gen Z’s Perspective
Leadership in the digital age is rapidly evolving as businesses adapt to the entrepreneurial changes brought about by technology. It’s more important than ever for leaders to stay ahead of the curve and capitalize on the digital revolution. But what does leadership entail in this digital era? Take it from the perspective of a Gen-Z […]